Ad tech firm AdGear gets acquired by Samsung


Montreal and Toronto-based digital advertising technology firm AdGear has been acquired by Samsung Electronics.

Terms of the deal weren’t immediately available.

AdGear wrote this on its landing page:

“Our journey started in 2010 (and even before that!) when we decided that we had to do something about the state of digital advertising. This purpose led us to develop state of the art advertising technology that is used by countless publishers and advertisers today.

Our profound, heartfelt thanks goes out to those that have helped us along the way. Thank you to the employees that have believed in us and who ultimately made this possible. And a huge thank you to our clients who have become valuable business partners over the years, and who have supported us since our humble beginnings.

Joining Samsung will allow us to leverage our platform to fuel further innovation in advertising. We are extremely excited about the future and the opportunities this partnership offers to our product and our team.

With heartfelt thanks, Yves, Vlad, Bosko and the entire AdGear Team”

Founded in 2010, AdGear provides software and services to advertisers, media agencies and publishers. The company’s full-stack advertising platform offers customers advanced advertising analytics, proprietary targeting, cross-channel attribution measurement, ad serving, real-time bidding and exchange technology.

The company’s customers use solutions that are offered in turnkey or behind-the-scenes, white label mode.

In September, 2015, AdGear won a major national contract to become the Government of Canada’s first official advertising technology provider. That contract runs until 2018.

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