Element AI and Automat team up, bringing best minds in AI to conversational marketing


Two Montreal powerhouses have teamed up to bring the best minds in artificial intelligence (AI) to conversational marketing.

Element AI, which raised a historic $137.5 million Series A in June, and Automat.ai, which also raised an $8.3 million Series A this summer, have announced a strategic partnership to deliver messaging experiences leveraging Automat’s Conversational Marketing Cloud platform along with Element AI’s enterprise grade platform.

The partnership will bring together some of the best minds in AI and conversational systems to ensure both companies’ customers have ready access to the products, technology, and expertise required to develop messaging experiences of any nature or complexity.

“As Conversational Marketing continues to build market momentum, companies are seeking increasingly sophisticated experiences to differentiate from competitors,” said Andy Mauro, CEO of Automat. “At Automat, we provide technology that gives brands the ability to have a conversation with consumers using artificial intelligence. With the help of Element AI, customers can now integrate additional capabilities that extend our proprietary language and optimization capabilities to enable messaging experiences that can see and learn as well as talk.”

Automat uses its proprietary AI and machine-learning technology to create natural conversational experiences with users and dynamically optimizes dialog for the best business results. Element AI’s expertise in areas such as computer vision, predictive analytics, recommendation engines, reinforcement learning, and deep learning will further augment Automat’s conversational marketing capabilities.

“Working with Automat will offer joint customers a wide array of AI capabilities engineered from our larger AI platform,” said Element AI CEO Jean-François Gagné. “We look forward to addressing all our respective clients’ AI needs and facilitating the important new customer touch point of messaging applications.”

Both Element AI and Automat presented at the Botness conference, taking place yesterday and today.

READ ALSO: Montreal hosts first international Botness event

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